Copywriting

Copywriting - Articles & Information To Help You With Copywriting

Health And Fitness: A Huge Industry In Need Of Writers


Copywriting

Think about how much you read about and spend on health and fitness.

Do you ever exercise? Take supplements? Go on a diet? Visit the doctor sometimes? Most of us do all four. And how many books, magazines, tapes of videos related to health and fitness do you have in your home?

This is a colossal industry, and seems to be growing bigger all the time. This is particularly true right now, as the baby boomers grow older and are looking for ways to maintain and improve their health.

Whether the subject is exercise, weight loss, prescription drugs or alternative remedies, there is a massive demand not only for products and services ? but also for articles and promotional copy to promote those services.

Just do a few searches on Google.

A search for the word "health" yields 615,000,000 results.

"Fitness" yields 90,400,000 results

That's over 700 million web pages that have been written about health and fitness. It's a phenomenal figure.

And each and every one of those pages had to be written by someone.

Now think of all the magazines that focus on health and fitness. The books. The videos. And all that advertising and direct mail.

Do you get the idea? Here is an industry that is constantly in need of writers.

Whether your interest is in writing articles or in writing direct marketing copy, you can be sure of finding work.

Your next step is to find the right niche. Which area in health and fitness best suits your interests and experience? What would you like to write about?

And do you want to write articles, or are you more of a sales person...and better suited to direct marketing copywriting?

If you want to go where the money is, I always recommend the latter. Why? Because a good direct marketing copywriter will always be paid more.

Whatever kind of writing you want to do, take a look at this market. It is truly colossal, and provides freelancers with wonderful opportunities to find good work and make a decent income.

To find out more about writing for the health and fitness market, read my review of this course, Writing for The Health Market.

Nick Usborne is a freelance copywriter, author and speaker. For more articles and resources on making money as a freelance writer, visit his site, http://www.FreelanceWritingSuccess.com.







Created & Maintained by Empower! CMS Web Sites

Host2Sell Web Hosting   |   Emarketing Workshops   |   Site SEO Review   |   FREE Newsletter

South Africa's Top Sites




| 1 | 2 | 3 | 4 | 5 | 6 | 7 |











Freelance Technical Writers - How Much Are You Worth?
Where can you find out about freelance technical writing pay? Is there a place where you can go and find out where you stand? As with any field, pay is determined by several things, not just because you can do the work. Instead, it is about how you work, what type of work you do and how well you work with other people. It is often said that you cannot get experience without experience. That is true when it comes to these jobs as well. But, if you want to know about technical writing pay, then look at the characteristics you possess first.Here are some basic things to consider about yourself before you go looking ...(related: Copywriting)


When Panic Attacks Writers
If you write for a living, you deal with deadlines. Sometimes you will have several jobs on your plate at the same time.On top of that, your clients or editors don't coordinate their demands, so you might even have two or three deadlines all falling within the same day or two.It happens.And being th...(related: Copywriting)


Direct Mail Sales Letters Flow Better With Subheads
A subscriber to my newsletter asks: "Got any good pointers on writing great sub-heads?" Yes, I do. Here they are.Use subheads to draw attention to your copyWhy ...(related: Copywriting)


Dissolving Buyer Scepticisim ... A Lesson In Copywriting
When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and so they should be -- after all, they're about to spend money so they want to be sure they're not going to get ripped off, AND they want to be sure they're going to get the absolute best return on their advertising dollar.Anyone can claim something generates great results. And they often do.Here are some ways to dissolve scepticism and prove your claims:1. Testimonials...(related: Copywriting)


3 Reasons Why Content Is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant and easy to find. Many sites built very successful businesses as a result.

And then something happened.

Big money from venture capitalists burst onto the scene. Suddenly nobody was talking about content. (Where's the big investment return on 'content'?) Instead the attention went to businesses that came up with some kind of unique 'technology solution'.

Then the dotcom bubble burst.

And here we are.

Is content still impor...(related: Copywriting)

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say.

You're writing a heading, the first sentence of an email, the introduction to a newslet...(related: Copywriting)

3 Copywriting Tips - How To Edit For Mass Appeal!
Web copy that's intended to sell or generate leads needs to quickly reach out and grab attention and build rapport with a target audience. You can connect with your audience more effectively if you understand something about how people process information, and how they think.Every one of us is constantly sorting, distorting, and generalizing what we perceive, just to stay sane.As a result, different people see the world differently. You probably want to appeal to as many of them within your target market as possible. Here are three simple tips you can use when it comes to editing your web copy.1 - An idea can...(related: Copywriting)




Google




3 Steps To Better Sales Copywriting
Whether you're wet-behind-the-ears or a seasoned copywriter, your craft will benefit by remembering one thing:You're nothing more than a salesperson.There's an old saying in the "business" that, "a copywriter is a salesperson sitting in front of a typewriter." True, few of us are using typewriters these days. The principal, however, remains unchanged.We're in sales. I know this. You know this. We all know this. Yet why does much of the copy out there, especially ads produced by expensive...(related: Copywriting)

5 Deadly Copywriting Mistakes That Kill Sales
Chances are that you are making many, if not all, of these 5 copywriting mistakes. I call them "deadly" because theyre killing your sales and your profits.Let me make you a bold promise: examine your own sales copy and eliminate these copywriting mistakes, and you will see an instant improvement in your sales.L...(related: Copywriting)

How You Can Find Freelance Copy Editing Jobs
Even for those with the skills needed, finding copy editing jobs can seem next to impossible. The simple fact of the matter is, though, that through quality and building relationships, these jobs can be found and employment can lead to a career in the field. For those who are struggling to start out, finding those first copyediting positions is the most difficult part of the challenge. But, with the web's growth and the demand for more and...(related: Copywriting)

site-map - Copyright © 2006 Empower! Web Design | All Rights Reserved. | Copywriting