How To Boost Your Keyword Density On Your Web Site To Gain Top Positions At The Search Engines
|
|
Let's talk about what keyword density is and how to improve your keyword density on your web site. To improve your keyword density ratio there are three parts that we will need address.
Part 1: Content
When it comes to the Search Engines content is king! Yes king! Search Engines want web sites that are rich in content. Content is words that are embedded in text on your web site. Your keyword density ratio is one of the most important ingredients of getting good Search Engine rankings and influences the Search Engines on how to rank your web site accordingly.
For those of you who are not sure what keyword density is and how the Search Engines use it to configure their ranking structure, let me explain. Keyword density is the total number of times your keywords appear within the content of your web page, including text, hyper links, and the ALT tag of your images. I will explain each of them so you will have a clear understanding of the principles. Your keyword density is measured by a simple mathematical formula that is used to configure your keyword density ratio.
To configure your keyword density ratio you must take the number of times a keyword appears in the content of your web site, divide it by the total number of words and that's your keyword density ratio. I will give you a quick example of keyword "Marketing":
Example:
The keyword "Marketing appears 47 times in text on your web page and if you have 315 words on your web page, your keyword density ratio would then be 15%.
Obviously the higher your keyword density is, the greater influence you'll have getting the Search Engines to give you a better ranking. Becareful though, you don't want to over repeat the same combination of words and/or sentences just to increase your keyword density. Your website could end up looking like a broken record.
Part 2: Hyper Links
How many times have you seen links that say "Click Here"? A lot huh! If you are currently using this type of linking or going to be linking, then you want to pay attention, because this is really important to your keyword density ratio. I am going to use my web site for these examples so that you can understand clearly.
Example #1
Click Here For The Absolute Truth To Internet Marketing & The Secrets To Online Wealth
If you were to use this type of linking in Example #1. The Search Engines would pick all the "Click Here" hyper links and would think that the words "click here" are keywords that describe the content of your web site.
So remove all the "Click Here's" and replace them with keywords that describe your web site. That is the only way to increase your keyword density when you are using links. You should end up with something like this in Example #2:
Example #2
Inside Internet Marketing The Absolute Truth To Internet Marketing & The Secrets To Online Wealth.
Part 3: Images
First of all if you have images on your web site, the images don't mean squat to the Search Engines. When the Search Engines robots crawl your web site, those images are nothing more than blank spots. The same blank spots are shown to the surfers that have arrived on your web site with the images turned off. You'll find that many surfers surf the web with images turned off.
This is where the alternate tag (ALT Tag) comes into play. The ALT tag is used to describe your image to the surfers that surf the web with images off and most importantly, improves your keyword density. Here is an example of how to install the ALT tag in your images:
When describing the image you want to be very descriptive and use keywords. Most people don't install their ALT Tag properly, for instance, on their logo image they'll use "My Logo" in the ALT Tag. Which is the wrong way to effectively use the ALT Tag, there are no keywords in "My Logo".
About The Author
Rich Hamilton, Jr
Author Of: "Inside Internet Marketing"
http://www.InsideNetMarketing.com
|
|
|
Created & Maintained by Empower! CMS Web Sites
Host2Sell Web Hosting | Emarketing Workshops | Site SEO Review | FREE NewsletterLocal Customers Know Where To Find Local Businesses... The Internet
Through search engines and directories, the Internet provides a quick and easy place to choose a local merchant or business.Just because the Internet is worldwide doesn't mean local businesses can't benefit from having a website and a presence in the search engines. Realizing the benefits of local searches Google recently launched &...(related: Search Engine Optimization)
Linking Strategies To Skyrocket To The Top Of Google
If you don't know already, one of the key success factors to getting loads of free Google traffic to your website is increasing page rank. So just how do you increase your page rank? Well, it's all in the linking.To be honest I never could quite figure th...(related: Search Engine Optimization)
Search Engines From A Webmaster Perspective
By now, virtually every webmaster has heard or read that the major search engines are responsible for 80% or more of the traffic received by most web sites and that most searchers never look beyond the first 20 - 50 search results. Not surprisingly,...(related: Search Engine Optimization)
New Site And Sandbox: How To Get Rid Of It
You have put lot of sweat in making your site. Now you want it to engender revenues and only source of traffic is search engines. You have completed your seo optimization well but there is no precursor of any traffic. Yes Google places new sites in "Sandbox" and this means that your site would not rank well for high traffic keywords for a certain period. This phenomenon is called as "Sandbox". What if your site is in "Sandbox" or on hold? Should you hang around or is there any way out. Lets look at few of them:Have a slow and sturdy link campaign (taking Google new patent into consideratio...(related: Search Engine Optimization)
Why Seo (as We Know It) Is Doomed To Failure And How You Can Avoid The Trap
Search Engine Optimization (SEO) has become one of the biggest internet buzz-words recently. Everyone is talking about it. These days it seems there's an "expert" around every corner promising all kinds of wonderful things to online business owners. Beware! If you are interested in building a long term successful online business, there are few things you should know when it comes to search engine optimization.Before we move too far along we need to understand a little about the economics of search engines. This will give us a better understanding of why they behave the way they do and why common Search Engine Optimization (SEO) practices will continue to provide diminishing returns, eventually into obscurity.Contrary to a ...(related: Search Engine Optimization)
Easy Web Tips
How can you be found on the web?The web is a necessity as we have mentioned before. It has become one of the things that you will be asked about in almost every meeting you have with clients. You may also be asked at any of the networking groups you attend. Why do people ask? It is simply to verify what you are saying. The web has a tendency to substantiate all of the elevator pitches and spiels that you give when first meeting with people. When I first started out reinventing myself and wishing to go back to my consulting background, I called on someone that I had worked with on some interesting projects. I told her what I was planning on doing since the project we were working on was cancelled. I forwarded my contact information outside of the project and the first thing she did was to look at the...(related: Search Engine Optimization)
Search Engine Position Report
Since search engines are the first stop for people on the Internet looking for goods or services, the position your website appears in search results is an important factor. If your URL shows up far down the result...(related: Search Engine Optimization)
How Search Engines Connect Sellers And Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking ? not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great baking tools. The good...(related: Search Engine Optimization)
A Simple 4 Step Approach To Have Google Crawl Your Site Today Guaranteed!
Extra, Extra Google Now Gives you feedback. By Creating a Google Sitemap using free online tools you can get Google to crawl your site within 24 Hours. As an Added bonus after Google Crawls your site they give you feedback about any problems they encountered. To take advantage of this amazing service from yahoo just follow these 4 simple ste...(related: Search Engine Optimization)
Google?s Siren Call ? Is It Crashing Your Search Engine Marketing?
It's difficult to dispute the rational behind the rant since Google continues to outpace its rivals in popularity with an 89% "strongly positive experience" rating from an opinion poll of U.S. Adult Internet Users conducted by eMarketer in early 2005. Google certainly achieves mass exposure and logically it's fair to attribute a first position ranking to gaining access to the masses.However, your success in search engine marketing should not be reliant on a single source of visitors. Although the convenience of focusing on Google is comforting in the whirlwind of new search and Internet technology, the outcome from it could...(related: Search Engine Optimization)
site-map - Copyright © 2006 Empower! Web Design | All Rights Reserved. | Search Engine Optimization