Power Of Squeeze Pages For Realtors
|
|
Squeeze pages are a very hot topic in the internet marketing scene. What a squeeze page is is a page that is built to get someone to take an action. You have a newsletter but visitors to your site are not subscribing to it enough for your liking so what you do is on each page of your site you offer some kind of freebie, lets say on your buyers page you can offer to send the kind of listings that the person is looking for (if your MLS offers the service this may be very very easy to do) or maybe on a page for sellers you could offer a free download of a "Make more money be properly preparing your home to sell".
It is great to offer something for free but the way you use this is by offering these freebies only if the visitors subscribe to your newsletter. How do you do this? The best way is to have your website developer have a name for each form so that you can email the free gift based on which form is sent to you.
The additional advantage to these kind of squeeze pages is that you will know what interest is bringing your customers in, this way you can send slightly different newsletters to each group and therefore you will be relating better to buyers, sellers, investors and even breaking down to first time buyers or move down buyers.
Bill Nadraszky is an internet marketing expert for Realtors. You can find his ramblings on what works or doesn't at http://realtorweblog.xptechsupport.com
|
|
|
Created & Maintained by Empower! CMS Web Sites
Host2Sell Web Hosting | Emarketing Workshops | Site SEO Review | FREE NewsletterHow To Increase Your Conversion Rate Or What Most People Miss When It Comes To Optimization
Everybody talks about the importance of testing your sales copy or a page layout. After all, proper testing can help you modify your page in a way that will drastically increase your conversion rate.In this article, I would like to describe a way to shorten the amount of time it takes to test your pages and to increase the probability of success.Before I go any further, I would like to introduce a few concepts and notions that will be used in this article.Attribute -- a specific visual or conce...(related: Web Design)
Tips For Getting More Sales From Your Website
(1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page).(2) Make sure your sales copy is positive and inspiring - people buy things because they want to improve their lives.(3) Identify a problem and show people how and why your product or service solves the problem.(4) Keep your paragraphs short - no more than 2 sentences per paragraph.(5) Use bold headings to break u...(related: Web Design)
Web Page Building For Beginners 4
Page ranking by search engines such as Google are not only overrated but unusually explained by "experts" in the SEO field. SEO stands for search engine optimization and is needed to get your website placed at the top of a web search. I have no truck with someone wanting to get their pages placed in the number one or two spot from a search, but page ranking has nothing to do with that whatsoever and I can assure the reader that I can prove this to anyone with a computer. In fact, if you will just do a search for "writing critic" you will find www.home...(related: Web Design)
No Matr How Goud The Infomation...
Typos, misspellings, hideous grammar, exclamation overkill and run-on sentences all undermine a Web site's message. Your reader will have to work too hard, and you won't have that reader long.Grabbing a reader's attention is a key point in getting your message out, but there is such a thing as too much grabbing--and the wrong kind of attention. Negative attention can lose a great many visitors and potential clients.Clean content and neat appearance are not merely a matter of aesthetics. It goes to the core of establishing trust and reliability between a Web site and visitor. Relate it...(related: Web Design)
Integrating Advertising Into Your Web Design
If you are going to be placing ads on your website, you'll want to put some thought into how you'll integrate them. Poor integration of ads into your website will cause visitors t...(related: Web Design)
The Right Trigger Words
CNN.com's designers have gone out of their way to make their workdifficult. They could have built a very simple home page with justtheir logo and a handful of links:
- The Most Important Story
- The Second Most Important Story
- The Third Most Important Story
- An Unimportant, Yet Entertaining Story
- Yet Another Story about Michael Jacks...(related: Web Design)
Transforming A Site From Good To Excellent
One of the challenges of moving a web site up from good to excellent is transforming it from just a bunch of web pages and graphics to an interactive experience. Another term for this is community - a place where people can come to communicate with others. The very best web sites have mastered this transformation, thus attracting return visitors again and again.The whole point of a web site is to communicate ideas and concepts to other people. If you are just putting up pages and graphics, then you are performing half of a communication. You are telling people what you think, want, desire or need.The other half of communication is listening. T...(related: Web Design)
How To Use Unsafe Web Colors With Minimum And Safety And Maximum And Profit
Do you want to use unsafe web colors without offending anyone? You can and you can do it by using JavaScript. It will determine which style tag the user uses by looking at whether it can use unsafe colors. This can get quite complicated for a large web site. You can save these as external Javscript files and use them in a common template. You can even use them in combination with cookies to determine whether they can have unsafe web banner advertising.I have heard about this problem for years but there seems to be no easy solution. Then I started experimenting with JavaScript and found that not only does it work, but it can be easily accomodated in yesterday's browsers with a minimum of fuss.The Javascript code starts like this....(related: Web Design)
What Happened To My Website When I Deleted The Home Page By Mistake?
There is a widespread confusion among lots of new website designer concerning the home page.If you get any book, any course, or ask most web page designer how to build a website...(related: Web Design)
Finger Eating Garage Door Reveals Breakthrough Web Design And Linking Strategy
Last Thursday afternoon I was working on a garage door and regrettably loosened the torsion spring too much. This spring is what relieves or neutralizes the weight of the garage door so the opener...(related: Web Design)
10 Seconds Is All It Takes? (how To Grab The Attention Of Your Audience With Your Web Site)
FACT: 30 to 60% of visitors tend to drop off and click to another site when they are forced to click their mouse more often than necessary.FACT: People who use the internet are usually those who are always on-the-go and don't want to spend time figuring out how to navigate any web site.FACT: It takes all of ten seconds for most first-time visitors to spend time on any web site before deciding if it's worth any attention.Yes, it only takes ten seconds for viewers to get interested and stay a little longer to know more about your site and get the information they're looking for.This is the main reason why the first page is the most important ...(related: Web Design)
Get Faster Download Times By Making Bigger Web Pages!
As a webmaster you already know how important it is that your web pages download fast. In a nutshell, if your pages are slow, then you're losing visitors. And if you're losing visitors, you're losing money.To speed up your download times, most web design experts will suggest that you optimize your GIFs and JPGs so that they download faster. They'll suggest that you make your images smaller or remove them altogether. Or they'll simply suggest that you put less stuff on your pages.All of these methods work. The problem, however, is that they all involve doing things that you don't want to do. You don't want to squeeze any more quality and color out of your image...(related: Web Design)
The Importance Of Choosing Your Website Keywords Carefully
The importance of choosing your website keywords carefully is very high. The reason for this is many search engines rely on keywords, at least partially, to help determine the rank of your web page when certain keywords are searched for. As a result, you want to make sure you know how to utilize keywords properly so that you get the most benefit from this wonderful tool. However, if you do not...(related: Web Design)
site-map - Copyright © 2006 Empower! Web Design | All Rights Reserved. | Web Design